Accra: Mr Gilbert Abeiku Aggrey Santana, the Deputy CEO of the Ghana Tourism Authority (GTA), has urged the youth to flood social media with ‘positive, powerful and authentic’ posts ahead of the visit of popular streamer IShowSpeed.
According to Ghana News Agency, the social media sensation is expected to arrive in Ghana on Monday, January 26, 2026, as part of his multi-nation Africa tour. He has already visited several countries, including Liberia, Rwanda, Ethiopia, South Africa, Morocco, Nigeria, and Benin.
In a statement shared online, Abeiku Santana described the influencer’s visit as a ‘pop-up moment’ for young Ghanaians to ‘own the narrative’ and highlight their culture and tourism appeal to a global audience. He encouraged the youth to ‘Create. Post. Share. Tell the Ghana story loud,’ emphasizing the streamer’s arrival as an opportunity for Ghana to showcase its identity to millions of viewers.
Abeiku Santana characterized Ghana as one of the continent’s culturally rich countries and ‘a beacon of de
mocracy’. He urged content creators to spotlight the nation’s music traditions and highlight Ghana’s significance in the history of the transatlantic slave trade and its connection to African diaspora communities.
The GTA Deputy CEO noted that digital storytelling had become an increasingly important marketing tool and argued that online engagement could enhance Ghana’s positioning as a tourism destination offering diverse experiences. He remarked, ‘We love football; we have the best musicians and creative talent. We have the first largest artificial lake in the world. Let’s push ourselves to the world through this radical influencer.’
IShowSpeed, whose real name is Darren Jason Watkins Jr, has made waves and dominated the internet during this African tour, and his visit to Ghana promises to be an exciting one.