Accra:MobileMoney Fintech LTD (MMFL), in partnership with Ghanaian Dancehall artist Shatta Wale, is gearing up to host 'MoMo Fest 2026' at the Accra Sports Stadium on Saturday, October 17, 2026. The event is set to kick off at 6 p.m. and is expected to draw thousands of music fans for a night filled with performances, cultural activities, and customer engagement.
According to Ghana Web, the festival aims to merge music, entertainment, and digital financial innovation. MMFL is utilizing Ghana's vibrant entertainment scene to bolster customer relations and promote financial inclusion.
The event carries the slogan 'Accra, Shatta Wale come like kakai,' highlighting the dancehall star's anticipated performance. Beyond entertainment, MoMo Fest 2026 will feature interactive platforms for attendees to experience digital financial services and explore innovative payment solutions, emphasizing the significance of mobile money in day-to-day transactions.
This year's concert builds on the successful collaboration between MMFL and Shatta Wale during Shatta Fest 2025, which took place at Independence Square in Accra. The event showcased how music can drive the adoption of digital payments and financial inclusion, offering patrons the chance to utilize the MoMo App for financial transactions.
Shatta Wale expressed his commitment to making the festival an annual event, expanding its reach across Ghana and potentially beyond. He emphasized the partnership's potential to empower youth, promote entrepreneurship, and encourage cashless transactions. The festival seeks to celebrate Ghanaian culture and the contributions of its people.
MoMo Fest has grown into a flagship customer engagement initiative for MTN MoMo, integrating entertainment with cultural and financial experiences. The event also seeks to educate the public on digital payments and mobile financial services, targeting young people, traders, entrepreneurs, and small business operators.
The 2026 edition of MoMo Fest is expected to further solidify MMFL's ties with the entertainment industry and highlight the importance of mobile financial services in connecting individuals and businesses. The festival will celebrate customer loyalty, showcase Ghanaian creativity, and demonstrate the convergence of entertainment, technology, and financial inclusion.