Accra: Shaping the Future of African Media has returned for its second edition in Accra, following last year's event in Kigali. The initiative, which gathers media professionals, public officials, entrepreneurs, investors, and African and pan-African leaders, aims to continue the dialogue on the future of media on the continent.
According to Ghana Web, the event is spearheaded by Dounia Ben Mohamed, CEO of Africa News Agency and ANASchool, with the ambition of fostering a more independent and innovative media landscape in Africa. The focus is on leveraging African narratives as a strategic tool for influence, economic growth, and sovereignty.
The event is action-oriented, offering free masterclasses that require registration. These sessions are designed to enhance the skills of journalists, content creators, and media professionals in areas like digital content production, editorial strategy, monetization, and the application of artificial intelligence tools.
Additionally, the event seeks to create opportunities for collaboration among industry stakeholders and open up new avenues for funding and development within the African media sector. The overarching goal is to construct a robust, independent pan-African media ecosystem that can produce narratives aligned with the continent's aspirations. Shaping the Future of African Media is thus positioned as a crucial event for those interested in understanding and influencing the direction of African media.