“UNITE BY EMOTION” to deliver cheers from all over the world to athletes online on the opening day of the world’s most attractive sporting event.

TOKYO, July 19, 2021 /PRNewswire/ — On July 23, 2021, as the international sports competition begins, I’mbesideyou Inc. will launch “UNITE BY EMOTION”, a service that will allow us to visualize the cheers of people around the world online through AI and deliver them to the athletes and people around the world. The aim is to create an opportunity for people around the world to connect with each other emotionally by providing a new experience for online spectators at the Games, which will be held without spectators for the first time in history, and to deliver cheers to the athletes.

・About “UNITE BY EMOTION”

“UNITE BY EMOTION” is a service that uses I’mbesideyou’s emotion recognition technology to visualize each individuals’ emotions and projects to the world, by people from all over the world posting videos and photos of themselves cheering on athletes.

UNITE BY EMOTION

Posted videos and photos will be randomly displayed on the site. Your support and feelings will be conveyed to people all over the world through “UNITE BY EMOTION”.

Anyone in the world can contribute. Send a message of support to your favorite athlete, or your favorite country!

Countries that have been supported will be displayed on the site. You can also send a message of support to a country other than the one you live in!

This service will be available worldwide, completely free of charge, and without any advertisements. It is an initiative to send our best wishes to the athletes who are competing without spectators.

UNITE BY EMOTION is scheduled to launch on the opening day of the Games. In the meantime, you can post your support on the teaser site, and register your e-mail address to receive information before the service starts. The illustration of the earth on the teaser site rotates with the movement of the mouse, so have fun playing!

Our thoughts : We were absolutely surprised that the world’s most famous athletic event, held in our own country, would be staged without spectators.What can we do for the athletes who will be competing under unusual circumstances? What can we do for the people around the world who are looking forward to watching the games at the venue? The result of our own thinking is “UNITE BY EMOTION”.

We are working on this service to turn the suffering caused by COVID-19 into hope for a new era. If you share our vision, please register your support and share the URL of the service site and the hashtag “#UNITEBYEMOTION”.

URL: https://world-emotions.imbesideyou.com/index.html

Photo – https://mma.prnewswire.com/media/1575037/UNITE_BY_EMOTION.jpg

Zoom to Acquire Five9

The combination of Zoom’s robust communications platform with Five9’s intelligent cloud contact center will enable organizations to reimagine the way they engage with their customers

SAN JOSE, Calif. and SAN RAMON, Calif., July 18, 2021 (GLOBE NEWSWIRE) — Zoom Video Communications, Inc. (NASDAQ: ZM) today announced it has entered into a definitive agreement to acquire Five9, Inc. (NASDAQ: FIVN), a leading provider of the intelligent cloud contact center, in an all-stock transaction valued at approximately $14.7 billion. Combining Five9’s Contact Center as a Service (“CCaaS”) solution with Zoom’s broad communications platform will transform how businesses connect with their customers, building the customer engagement platform of the future.

The acquisition is expected to help enhance Zoom’s presence with enterprise customers and allow it to accelerate its long-term growth opportunity by adding the $24 billion contact center market. Five9 is a pioneer of cloud-based contact center software. Its highly-scalable and secure cloud contact center delivers a comprehensive suite of easy-to-use applications that allows management and optimization of customer interactions across many different channels.

“We are continuously looking for ways to enhance our platform, and the addition of Five9 is a natural fit that will deliver even more happiness and value to our customers,” said Eric S. Yuan, Chief Executive Officer and Founder of Zoom. “Zoom is built on a core belief that robust and reliable communications technology enables interactions that build greater empathy and trust, and we believe that holds particularly true for customer engagement. Enterprises communicate with their customers primarily through the contact center, and we believe this acquisition creates a leading customer engagement platform that will help redefine how companies of all sizes connect with their customers. We are thrilled to join forces with the Five9 team, and I look forward to welcoming them to the Zoom family.”

“Businesses spend significant resources annually on their contact centers, but still struggle to deliver a seamless experience for their customers,” said Rowan Trollope, Chief Executive Officer of Five9. “It has always been Five9’s mission to make it easy for businesses to fix that problem and engage with their customers in a more meaningful and efficient way. Joining forces with Zoom will provide Five9’s business customers access to best-of-breed solutions, particularly Zoom Phone, that will enable them to realize more value and deliver real results for their business. This, combined with Zoom’s ‘ease-of use’ philosophy and broad communication portfolio, will truly enable customers to engage via their preferred channel of choice.”

Zoom’s acquisition of Five9 is complementary to the growing popularity of its Zoom Phone offering. Zoom Phone is a modern, cloud phone system that offers a digital alternative to legacy phone offerings, enabling organizations to connect and interact in new and convenient ways to keep businesses moving.

The combination also offers both companies significant cross-selling opportunities to each other’s respective customer bases. As a result of the acquisition, Zoom will play an even greater role in driving the digital future and bringing companies and their customers closer together.

Following the close of the transaction, Five9 will be an operating unit of Zoom and Rowan Trollope will become a President of Zoom and continue as CEO of Five9, reporting to Eric Yuan.

Details on the Proposed Transaction
As part of the agreement, Five9 stockholders will receive 0.5533 shares of Class A common stock of Zoom Video Communications, Inc. for each share of Five9, Inc. Based on the closing share price of Zoom Class A common stock as of July 16, 2021, this represents a per share price for Five9 common stock of $200.28 and an implied transaction value of approximately $14.7 billion.

The Boards of Directors of Zoom and Five9 have approved the transaction. The Board of Directors of Five9 recommends that Five9 stockholders approve the transaction and adopt the merger agreement. The transaction, which is anticipated to close in the first half of calendar year 2022, is subject to approval by Five9 stockholders, the receipt of required regulatory approvals and other customary closing conditions.

Additional details and information about the terms and conditions of the acquisition will be available in current reports on Form 8-K to be filed by Zoom and Five9 with the Securities and Exchange Commission.

Advisors
Goldman Sachs & Co. LLC is serving as exclusive financial advisor and Cooley LLP is serving as legal counsel to Zoom. Qatalyst Partners is serving as exclusive financial advisor and Latham and Watkins LLP is serving as legal counsel to Five9.

Transaction Conference Call Information
Zoom and Five9 will host a Zoom Video Webinar for investors on Monday, July 19, 2021 at 5:30 am Pacific Time / 8:30 am Eastern Time. Investors are invited to join the Zoom Video Webinar by visiting: https://investors.zoom.us/. A replay will be available shortly after the call ends.

About Zoom
Zoom is for you. We help you express ideas, connect to others, and build toward a future limited only by your imagination. Our frictionless communications platform is the only one that started with video as its foundation, and we have set the standard for innovation ever since. That is why we are an intuitive, scalable, and secure choice for individuals, small businesses, and large enterprises alike. Founded in 2011, Zoom is publicly traded (NASDAQ: ZM) and headquartered in San Jose, California. Visit zoom.com and follow @zoom.

About Five9
Five9 is an industry-leading provider of cloud contact center solutions, bringing the power of cloud innovation to more than 2,000 customers worldwide and facilitating billions of customer engagements annually. The Five9 Intelligent Cloud Contact Center provides digital engagement, analytics, workflow automation, workforce optimization, and practical AI to help customers reimagine their customer experience. Designed to be reliable, secure, compliant, and scalable, the Five9 platform helps increase agent and supervisor productivity, connects the contact center to the business, and ultimately deliver tangible business results including increased revenue and enhanced customer trust and loyalty.

Forward-Looking Statements
This communication contains forward-looking information related to Zoom, Five9 and the acquisition of Five9 by Zoom that involves substantial risks, uncertainties and assumptions that could cause actual results to differ materially from those expressed or implied by such statements. Forward-looking statements in this communication include, among other things, statements about the potential benefits of the proposed transaction for Zoom, Five9 and their respective customers, Zoom’s plans, objectives, expectations and intentions with respect to the combined company, the size of the opportunity for Zoom in contact centers, the financial condition, results of operations and business of Zoom or Five9, and the anticipated timing of closing of the proposed transaction.

Risks and uncertainties include, among other things, risks related to the ability of Zoom to consummate the proposed transaction on a timely basis or at all; Zoom’s ability to successfully integrate Five9’s operations and personnel; Zoom’s ability to implement its plan, forecasts and other expectations with respect to Five9’s business after the completion of the transaction and realize expected synergies; the satisfaction of the conditions precedent to consummation of the proposed transaction; Zoom’s ability to secure regulatory approvals on the terms expected in a timely manner or at all, especially in light of recent regulatory developments in the United States and elsewhere; the ability to realize the anticipated benefits of the proposed transaction, including the possibility that the expected benefits from the proposed transaction will not be realized or will not be realized within the expected time period; disruption from the transaction making it more difficult to maintain business and operational relationships; any negative effects of the announcement or the consummation of the proposed transaction on the market price of Zoom’s Class A common stock or on Zoom’s operating results; the impact of significant transaction costs and unknown liabilities on Zoom’s operating results; the risk of litigation and/or regulatory actions related to the proposed transaction; the exertion of management’s time and Zoom’s resources, and other expenses incurred in connection with any regulatory or governmental consents or approvals for the transaction; the possibility that competing offers will be made to acquire Five9; the effect of the announcement or pendency of the transaction on Zoom and Five9’s business relationships, operating results, and business generally; the impact of the COVID-19 pandemic and related public health measures on Zoom and Five9’s businesses and general economic conditions; the impact of geopolitical events; Zoom’s service performance and security, including the resources and costs required to avoid unanticipated downtime and prevent, detect and remediate potential security breaches; cyberattacks and security vulnerabilities that could lead to reduced revenue, increased costs, liability claims, or harm to Zoom’s reputation or competitive position; excessive outages and disruptions to Zoom’s online services if Zoom fails to maintain an adequate operations infrastructure; competitive factors, including new market entrants and changes in the competitive environment and increased competition; customer demand for Zoom’s products and services; Zoom and Five9’s ability to attract, integrate and retain qualified personnel; Zoom’s ability to protect its intellectual property rights and develop its brand; Zoom’s ability to develop new services and product features; Zoom’s operating results and cash flow; the impact of the transaction on Zoom’s strategy of acquiring or making investments in complementary businesses, joint ventures, services, technologies and intellectual property rights; changes in tax and other laws, regulations, rates and policies; and the impact of new accounting pronouncements.

These risks, as well as other risks related to the proposed transaction, will be described in the registration statement on Form S-4 and proxy statement/prospectus that will be filed with the SEC in connection with the proposed transaction. While the list of factors presented here is, and the list of factors to be presented in the registration statement on Form S-4 are, considered representative, no such list should be considered to be a complete statement of all potential risks and uncertainties. For additional information about other factors that could cause actual results to differ materially from those described in the forward-looking statements, please refer to Zoom’s and Five9’s respective periodic reports and other filings with the SEC, including the risk factors identified in Zoom’s and Five9’s most recent Quarterly Reports on Form 10-Q and Annual Reports on Form 10-K.

The forward-looking statements included in this communication are made only as of the date hereof. Zoom assumes no obligation and does not intend to update these forward-looking statements, except as required by law.

Additional Information and Where to Find It

In connection with the proposed merger, Zoom intends to file with the SEC a registration statement on Form S-4, which will include a document that serves as a prospectus of Zoom and a proxy statement of Five9 (the “proxy statement/prospectus”). After the registration statement has been declared effective by the SEC, the proxy statement/prospectus will be delivered to stockholders of Five9. BEFORE MAKING ANY VOTING OR INVESTMENT DECISION, SECURITY HOLDERS OF ZOOM AND FIVE9 ARE URGED TO READ THE PROXY STATEMENT/PROSPECTUS (INCLUDING ALL AMENDMENTS AND SUPPLEMENTS THERETO) AND OTHER DOCUMENTS RELATING TO THE MERGER THAT WILL BE FILED WITH THE SEC WHEN THEY BECOME AVAILABLE BECAUSE THEY WILL CONTAIN IMPORTANT INFORMATION ABOUT THE PROPOSED MERGER. Investors and security holders will be able to obtain copies of the proxy statement/prospectus (when available) and other documents filed by Zoom and Five9 with the SEC, without charge, through the website maintained by the SEC at http://www.sec.gov. Copies of the documents filed with the SEC by Zoom will be available free of charge under the SEC Filings heading of the Investor Relations section of Zoom’s website at https://investors.Zoom.us/. Copies of the documents filed with the SEC by Five9 will be available free of charge under the Financials & Filings heading of the Investor Relations section of Five9’s website at https://investors.five9.com/.

Participants in the Solicitation

Zoom and Five9 and their respective directors and executive officers may be deemed to be participants in the solicitation of proxies in respect of the proposed transaction. Information about Zoom’s directors and executive officers is set forth in Zoom’s Form 10-K for the year ended January 31, 2021 and the proxy statement for Zoom’s 2021 Annual Meeting of Stockholders, which were filed with the SEC on March 18, 2021 and May 5, 2021, respectively. Information about Five9’s directors and executive officers is set forth in Five9’s Form 10-K for the year ended December 31, 2020 and the proxy statement for Five9’s 2021 Annual Meeting of Stockholders, which were filed with the SEC on March 1, 2021 and March 29, 2021, respectively. Stockholders may obtain additional information regarding the interests of such participants by reading the registration statement and the proxy statement/prospectus and other relevant materials to be filed with the SEC regarding the proposed merger when they become available. Investors should read the proxy statement/prospectus carefully when it becomes available before making any voting or investment decisions.

No Offer or Solicitation

This communication shall not constitute an offer to sell or the solicitation of an offer to buy any securities or a solicitation of any vote or approval, nor shall there be any sale of securities in any jurisdiction in which such offer, solicitation or sale would be unlawful prior to registration or qualification under the securities laws of any such jurisdiction. No offering of securities shall be made except by means of a prospectus meeting the requirements of Section 10 of the Securities Act of 1933, as amended.

Zoom Press Relations
Colleen Rodriguez
Global Media Relations Lead
press@zoom.us

Zoom Investor Relations
Tom McCallum
Head of Investor Relations
investors@zoom.us

Five9 Press Relations
Allison Wilson
352-502-9539
allison.wilson@five9.com

Five9 Investor Relations
Barry Zwarenstein
Chief Financial Officer
925-201-2000 ext. 5959
ir@five9.com

The Blueshirt Group for Five9, Inc.
Lisa Laukkanen
415-217-4967
lisa@blueshirtgroup.com

ServiceMax fait l’acquisition de LiquidFrameworks pour faire progresser les solutions de gestion des services sur le terrain dans le secteur de l’énergie

Une solution de gestion des services sur le terrain conçue spécialement pour ce secteur et une expertise dans le domaine pour relever les défis uniques des secteurs pétroliers et gaziers, industriels et environnementaux

PLEASANTON, Californie, 16 juillet 2021 /PRNewswire/ — ServiceMax, le leader de la gestion des services sur le terrain centrée sur les actifs, a annoncé aujourd’hui qu’il avait signé un accord définitif pour acquérir LiquidFrameworks, une entreprise de premier plan dans les solutions mobiles de gestion des opérations sur le terrain spécialisée dans l’industrie de l’énergie, appartenant à Luminate Capital Partners, société d’investissement privé qui investit dans les sociétés de logiciels de croissance et d’entreprise. Avec cette acquisition, ServiceMax pourra étendre ses solutions de gestion des services sur le terrain afin de répondre aux défis uniques du secteur de l’énergie.

Alors que le marché continue de faire pression sur l’industrie pétrolière et gazière pour qu’elles deviennent plus efficaces en termes de capital, les fournisseurs de services pétroliers doivent transformer leurs anciens processus de gestion des opérations sur le terrain en systèmes numériques. Qu’il s’agisse de longues rotations sur une plateforme offshore avec une connectivité limitée ou de révisions dans une raffinerie, les techniciens de terrain de ce secteur sont chargés de fournir un service au client tout en exploitant de nouveaux systèmes numériques visant à maintenir les actifs, à améliorer la productivité et à accroître les revenus. Cette acquisition permettra à ServiceMax de mieux se positionner pour répondre à la demande d’exécution de services numériques dans ce secteur, tout en élargissant son portefeuille de produits et ses canaux de commercialisation.

« ServiceMax s’engage à faire tout ce qui est en son pouvoir pour aider les entreprises à maintenir les actifs stratégiques, et le monde entier, en fonctionnement. Le renforcement de nos offres clients dans le secteur de l’énergie est au cœur de cet engagement », a déclaré Neil Barua, PDG de ServiceMax. « En combinant la plateforme moderne de service sur le terrain de ServiceMax avec l’expertise industrielle de LiquidFrameworks, nous sommes mieux armés pour fournir aux entreprises pétrolières et gazières les outils dont elles ont besoin pour assurer un service cohérent et fiable, et optimiser les performances des actifs. »

« La tradition de l’innovation de ServiceMax a transformé les organisations de service sur le terrain depuis plus d’une décennie », a déclaré Travis Parigi, fondateur et PDG de LiquidFrameworks. « La combinaison de l’offre pour le secteur de l’énergie de LiquidFrameworks, axée sur le terrain, avec la suite de services sur le terrain de ServiceMax, centrée sur les actifs, n’aura pas d’égal sur le marché. Nous sommes déterminés à aider les entreprises à concrétiser les promesses de la transformation numérique. »

« Nous sommes fiers de la croissance et du développement qu’a connu la société LiquidFrameworks au cours de notre partenariat d’investissement, car l’entreprise a fourni une offre SaaS différenciée et stratégique qui a aidé les clients de l’industrie du pétrole, du gaz et des services industriels à réagir rapidement et à naviguer efficacement sur le chemin de la transformation numérique », a déclaré Hollie Haynes, directrice associée chez Luminate. « Nous sommes ravis de voir l’entreprise continuer à soutenir ses clients par le biais de cette association avec ServiceMax, renforçant ainsi sa différenciation concurrentielle dans le paysage de la gestion des services sur le terrain », a noté Mark Pierce, un partenaire opérationnel de Luminate qui siège comme président de LiquidFrameworks depuis l’investissement de Luminate.

AGC Partners agit en tant que conseiller financier et Kirkland & Ellis LLP en tant que conseiller juridique de LiquidFrameworks et Luminate. Centerview Partners agit en tant que conseiller financier et Ropes & Gray LLP en tant que conseiller juridique de ServiceMax.

À propos de ServiceMax
La mission de ServiceMax est d’aider les clients à faire tourner le monde grâce à un logiciel de gestion des services sur le terrain centré sur les actifs. En tant que leader reconnu dans ce domaine, les applications mobiles et le logiciel Cloud de ServiceMax offrent une vue complète des actifs aux équipes de service sur le terrain. En optimisant les opérations de service sur le terrain, les clients de tous les secteurs d’activité peuvent mieux gérer la complexité du service, soutenir une croissance plus rapide et gérer des entreprises plus rentables et axées sur les résultats. Pour plus d’informations, consultez le site www.servicemax.com.

À propos de LiquidFrameworks
LiquidFrameworks est l’un des principaux fournisseurs de solutions mobiles de gestion des opérations sur le terrain, basées sur le Cloud, destinées aux secteurs de l’énergie, de l’industrie et des services environnementaux. La solution FieldFX® de LiquidFrameworks offre aux entreprises de nombreux avantages, notamment une augmentation et une accélération de la génération de revenus, une augmentation de la trésorerie, un plus grand respect des contrats, une meilleure précision des factures et une amélioration de la réactivité vis-à-vis des clients. La société LiquidFrameworks est basée à Houston, au Texas. Pour participer à la conversation, suivez @LquidFrameworks sur Twitter.

À propos de Luminate Capital
Luminate Capital Partners est une société de capital-investissement qui investit dans des entreprises de logiciels en pleine expansion. Luminate s’associe aux équipes de direction pour fournir des capitaux afin de stimuler l’amélioration de la stratégie, de la croissance et des opérations. Le portefeuille d’entreprises leaders du marché de Luminate comprend également AMTdirect, AutoQuotes, Axonify, Compliance & Risks, Comply365, Conexiom, Fintech, LiquidFrameworks, MSI, Oversight Systems, PDI, Quantivate, StarCompliance et Thought Industries. Pour plus d’informations, consultez le site https://www.luminatecapital.com.

Contacts presse

Pour ServiceMax :
ServiceMax@wisecollective.co

Pour LiquidFrameworks :
Emily Rhodes
713-552-9250
erhodes@liquidframeworks.com

Pour Luminate :
Chris Tofalli
Chris Tofalli, Relations publiques,
914-834-4334
chris@tofallipr.com

 

ServiceMax Acquires LiquidFrameworks to Advance Field Service Management Solutions In the Energy Sector

Brings purpose-built field service management solution and domain expertise to meet unique challenges in oil and gas, industrial and environmental service

PLEASANTON, Calif., July 15, 2021 /PRNewswire/ — ServiceMax, the leader in asset-centric field service management, today announced it has signed a definitive agreement to acquire LiquidFrameworks, a leading mobile field operations management solutions company specializing in the energy industry, from Luminate Capital Partners, a private equity firm investing in growth and enterprise software companies. The acquisition enables ServiceMax to expand its field service management solutions to meet the unique challenges of the energy sector.

As the market continues to pressure the oil and gas industry to become more capital efficient, oilfield service providers must transform their legacy field operations management processes to digital systems. Whether working long rotations on an offshore platform with limited connectivity or turnarounds in a refinery, Field Technicians in this industry are responsible for delivering service to the customer along with operating new digital systems aimed at maintaining assets, improving productivity, and growing revenue. The acquisition will better position ServiceMax to meet the demand for digital service execution in this industry while expanding ServiceMax’s product portfolio and go-to-market channels.

“ServiceMax is committed to doing all we can to help companies keep critical assets – and the world – running. Strengthening our customer offerings in the energy sector is core to that commitment,” said Neil Barua, CEO, ServiceMax. “Combining ServiceMax’s modern field service platform with LiquidFrameworks’ industry expertise better equips us to provide oil and gas companies with the tools they need to ensure consistent, reliable service, and maximize asset performance.”

“ServiceMax’s history of innovation has been transforming field service organizations for over a decade,” said Travis Parigi, Founder and CEO, LiquidFrameworks. “The combination of LiquidFrameworks field-first, energy-specific offering, with ServiceMax’s asset-centric field service suite will be unparalleled in the market. We are committed to helping companies realize the promise of digital transformation.”

“We are proud of LiquidFrameworks’ growth and development over the course of our investment partnership, as the company delivered a differentiated, mission-critical SaaS offering that helped customers in the oil, gas, and industrial services industry react quickly and efficiently navigate the digital transformation journey,” said Hollie Haynes, Managing Partner at Luminate. “We are thrilled to see the company continue to support its customers through this combination with ServiceMax, further extending its competitive differentiation across the field service management landscape,” noted Mark Pierce, an Operating Partner at Luminate who has served as Chairman of LiquidFrameworks since the Luminate investment.

AGC Partners is acting as financial advisor and Kirkland & Ellis LLP as legal advisor to LiquidFrameworks and Luminate.  Centerview Partners is acting as financial advisor and Ropes & Gray LLP is acting as legal advisor to ServiceMax.

About ServiceMax
ServiceMax’s mission is to help customers keep the world running with asset-centric field service management software. As the recognized leader in this space, ServiceMax’s mobile apps and cloud-based software provide a complete view of assets to field service teams. By optimizing field service operations, customers across all industries can better manage the complexities of service, support faster growth, and run more profitable, outcome-centric businesses. For more information, visit www.servicemax.com.

About LiquidFrameworks
LiquidFrameworks is a leading provider of cloud-based, mobile field operations management solutions serving the energy, industrial and environmental services industries. LiquidFrameworks’ FieldFX® solution provides companies with numerous benefits, including increased and accelerated revenue capture, increased cash flow, improved contract compliance, increased invoice accuracy and improved customer responsiveness. LiquidFrameworks is based in Houston, Texas. To join the conversation, follow @LquidFrameworks on Twitter.

About Luminate Capital
Luminate Capital Partners is a private equity firm investing in growth software companies. Luminate partners with management teams to provide capital to drive strategy, growth, and operational improvements. Luminate’s portfolio of market leaders has also included AMTdirect, AutoQuotes, Axonify, Compliance & Risks, Comply365, Conexiom, Fintech, LiquidFrameworks, MSI, Oversight Systems, PDI, Quantivate, StarCompliance, and Thought Industries. For more information, visit https://www.luminatecapital.com.

Media Contacts

For ServiceMax:
ServiceMax@wisecollective.co

For LiquidFrameworks:
Emily Rhodes
713-552-9250
erhodes@liquidframeworks.com

For Luminate:
Chris Tofalli
Chris Tofalli Public Relations
914-834-4334
chris@tofallipr.com

Sweegen’s Bestevia® Rebaudioside M Approved in Europe

Forging the future with better sugar reduction solutions for food and beverages in the region.

Rancho Santa Margarita, Calif., July 15, 2021 (GLOBE NEWSWIRE) — Sweegen’s footprint in Europe became stronger after the European Union Commission published its approval of Sweegen’s non-GMO Signature Bestevia Rebaudioside M (Reb M) for use in food and beverages.

The approval of Sweegen’s Signature Bestevia Reb M leads the future of wellness in food and drink in Europe. Brands in Europe now have access to the best-tasting highly sought-after stevia sweetener. The availability broadens the toolkit for sugar alternatives to reimagine food and drink, opening new doors for creating healthy products for consumers.

“Sweegen’s Signature Bestevia Reb M approval is a celebration of good health and wellness for product developers and consumers alike,” said Luca Giannone, SVP of Sales. “This is just one of our many milestones in Europe to transform products for having a positive and lasting impact on our ever-evolving health.”

Consumers are increasingly aware of the need to reduce sugar in their diets for better health. Yet, when they are making decisions for purchasing food and beverages, consumers will ultimately select the brand with the best taste. Therefore, tackling the toughest sugar reduction challenges is a priority for brands as taste is the reason for repeat purchases.

The soft drinks industry in Europe is making a pledge to cut added sugars in Europe. The Union of European Soft Drinks Associations (UNESDA) announced on June 29 this year to reduce average added sugars in its beverages by another 10% across Europe by 2025.

In its further commitment to Europe, Sweegen has aligned the availability of its Reb M with commercializing the high-purity sweetener at its manufacturing facility in Europe. The facility is open in Europe for helping food and beverage manufacturers with rapid production and low cost-in-use sugar reduction solutions.

To compliment the approval of Reb M, Sweegen invested in designing and building its Innovation Studio in Reading, England, near London. The studio opened its doors in January 2021 with a full applications team to collaborate with food and beverage manufacturers on exploring the entire consumer landscape to understand what trends are driving consumer behavior, and then provide inspirational ingredients to represent those trend drivers.

“Our rapid innovation in application development enables our customer-focused solutions to help manufacturers create great-tasting, clean, natural, plant-based, sustainable products that meet today’s end-consumer needs and desires,” said Giannone.

Around the world, Sweegen’s Innovation Studios are open globally: Southern California, Mexico City, Reading (London) and very soon in Singapore. These studios will leverage local tastes and knowledge while serving as creative centers to explore and discover product innovations motivated by consumer trends and regional tastes.

“Sweegen’s global regulatory mission is the hallmark of opening new sugar reduction opportunities to manufacturers and brands for replacing sugar in foods and beverages, nutritional products, and many other market products world-wide,” said Hadi Omrani, director of regulatory affairs. “Europe is an important region in our global regulatory vision as we continually forge the future of wellness in food and drink around the world.”

Sweegen offers brands cost-effective and rapid innovation for sugar reduction solutions for beverage, dairy, savory and bakery with its Bestevia Taste Solutions for Europe.

Sweegen is the first company to receive the European Food Safety Authority (EFSA) panel’s safety status for any steviol glycoside produced by alternative and sustainable technologies. To achieve high purity clean-tasting stevia leaf sweeteners, Sweegen uses a bioconversion process starting with the stevia leaf. This process enabled Sweegen to obtain the Non-GMO Project verification for its Signature Bestevia stevia sweeteners in the U.S. market.

Bestevia Reb M was commercialized in 2017 and has already been approved in many regions around the world.

About Sweegen

Sweegen provides sweet taste solutions for food and beverage manufacturers around the world.

We are on a mission to reduce the sugar and artificial sweeteners in our global diet.  Partnering with customers, we create delicious zero-sugar products that consumers love.  With the best Signature Stevia sweeteners in our portfolio such as Bestevia® Rebs B, D, E, I, M, and N, along with our deep knowledge of flavor modulators and texturants, Sweegen delivers market-leading solutions that customers want and consumers prefer.

For more information, please contact info@sweegen.com and visit Sweegen’s website, www.sweegen.com.

Cautionary Statement Concerning Forward-Looking Statements

This press release contains forward-looking statements, including, among other statements, statements regarding the future prospects for Reb M stevia leaf sweetener. These statements are based on current expectations, but are subject to certain risks and uncertainties, many of which are difficult to predict and are beyond the control of Sweegen, Inc.

Relevant risks and uncertainties include those referenced in the historic filings of Sweegen, Inc. with the Securities and Exchange Commission. These risks and uncertainties could cause actual results to differ materially from those expressed in or implied by the forward-looking statements, and therefore should be carefully considered. Sweegen, Inc. assumes no obligation to update any forward-looking statements as a result of new information or future events or developments.

Attachment

Ana Arakelian
Sweegen
+1.949.709.0583
ana.arakelian@sweegen.com

 

Casio lance une G-SHOCK avec une lunette métallique octogonale

Montre en métal inspirée de la célèbre GA-2100 au profil fin et à la conception épurée

TOKYO, 15 juillet 2021 /PRNewswire/ — Casio Computer Co., Ltd. a annoncé aujourd’hui le tout dernier ajout à sa gamme de montres antichocs G-SHOCK. Le nouveau modèle GM-2100 est inspiré du modèle GA-2100, apprécié pour sa forme octogonale et son design épuré, mais il est désormais équipé d’une lunette métallique pour un look encore plus élégant.

GM-2100

Sorti en 2019, le modèle de base GA-2100 avait hérité du concept de la DW-5000C, la toute première montre G-SHOCK, mais il s’agissait d’un modèle combiné numérique-analogique au profil fin et à la conception épurée. Avec sa forme octogonale particulière et sa conception simple, le modèle GA-2100 a été très populaire dans le monde entier, en particulier auprès des jeunes.

GM-2100-1A / GM-2100N-2A / GM-2100B-3A / GM-2100B-4A

La nouvelle montre GM-2100 conserve la forme aérodynamique et le profil fin de la GA-2100, mais ajoute une nouvelle lunette en métal forgé pour donner à la montre un aspect plus soigné. Une finition arrondie de type hairline est appliquée sur la surface supérieure de la lunette et un polissage miroir sur les côtés, ce qui lui confère un bel éclat métallique. Des modèles avec des lunettes gris-bleu IP (GM-2100N) et gris foncé (GM-2100B) IP sont disponibles, pour s’adapter à tous les styles. Les cadrans sont traités avec une finition de dépôt en phase vapeur dans de nouvelles teintes bleu marine, vertes et rouges pour obtenir d’attrayantes combinaisons de couleurs métalliques. Le bracelet de la montre utilise des mailles carrées avec des variations progressives de la taille des mailles, ce qui lui confère un aspect net assorti au design du cadran.

Modèles Couleur du cadran
GM-2100-1A Noir
GM-2100N-2A Bleu marine
GM-2100B-3A Vert
GM-2100B-4A Rouge
GM-2100 Bezel

Photo : https://mma.prnewswire.com/media/1559998/GM_2100_main.jpg

Photo : https://mma.prnewswire.com/media/1559997/GM_2100_4models.jpg

Photo : https://mma.prnewswire.com/media/1559996/GM_2100_1A_Bezel.jpg

Casio to Release G-SHOCK with Octagonal Metal Bezel

Metal watch based on popular GA-2100 with a slim profile and streamlined design

TOKYO, July 15, 2021 /PRNewswire/ — Casio Computer Co., Ltd. announced today the latest addition to the G-SHOCK line of shock-resistant watches. The new GM-2100 is based on the GA-2100, which is popular for its octagonal shape and streamlined design, but now incorporates a metal bezel for an even more stylish look.

GM-2100

Released in 2019, the base-model GA-2100 inherited the concept of the DW-5000C, the very first G-SHOCK, but was a digital-analog combination model with a slim profile and streamlined design. With its distinct octagonal shape and straightforward design, the GA-2100 has been a popular choice worldwide, particularly among young people.

The new GM-2100 retains the streamlined form and slim profile of the GA-2100, but adds a new forged metal bezel to give the watch a sharper look. A round hairline finish is applied to the top surface of the bezel and a mirror polish to the sides, giving it a beautiful metallic gleam. Options with blue-gray IP (GM-2100N) and dark gray IP (GM-2100B) bezels are available, to suit any smart style. The dials are treated with a vapor deposition finish in new navy blue, green, and red hues to achieve appealing metallic color schemes. The watch band employs a square dot texture with incremental variations in dot size, resulting in a sharp look to match the face

GM-2100-1A / GM-2100N-2A / GM-2100B-3A / GM-2100B-4A

design.

Models Dial color
GM-2100-1A Black
GM-2100N-2A Navy blue
GM-2100B-3A Green
GM-2100B-4A Red
GM-2100 Bezel

Photo – https://mma.prnewswire.com/media/1559998/GM_2100_main.jpg

Photo – https://mma.prnewswire.com/media/1559997/GM_2100_4models.jpg

Photo – https://mma.prnewswire.com/media/1559996/GM_2100_1A_Bezel.jpg

 

Mediaocean Adquire Flashtalking, Adicionando Soluções Complementares para Potenciar US$200 Bilhões em Gasto Anualizado com Mídia

A união das duas empresas irá estabelecer a plataforma de tecnologia independente mais confiável para publicidade omnicanal, com ênfase em vídeo entre canais e criativo dinâmico

NOVA YORK, July 14, 2021 (GLOBE NEWSWIRE) — A Mediaocean, a plataforma de missão crítica para publicidade omnicanal, e a Flashtalking, a principal plataforma de gerenciamento de anúncios independente, anunciaram hoje que firmaram um acordo definitivo no qual a Mediaocean adquirirá a Flashtalking. A nova empresa irá introduzir as melhores soluções da Flashtalking para veiculação de anúncios primários, personalização criativa, gerenciamento e verificação de identidade por meio do moderno sistema de registro da Mediaocean usado pelas principais marcas e agências do mundo.

A fusão ocorre em um ponto crítico de inflexão para a indústria de publicidade, com os profissionais de marketing em busca de soluções confiáveis e independentes para o gerenciamento e ascensão da grande tecnologia. Os clientes da Mediaocean e de Flashtalking irão se beneficiar das soluções abrangentes e futuras para planejamento estratégico global, gerenciamento de mídia omnicanal, otimização de ecossistemas fechados e reconciliação financeira em mídia tradicional, web aberta, ecossistemas fechados e TV conectada.

“A união da Mediaocean com a Flashtalking é uma oportunidade incrível para nossos clientes, funcionários e a indústria em geral”, disse Bill Wise, CEO da Mediaocean. “A Flashtalking é a fonte real para anúncios digitais e CTV e a Mediaocean é o sistema de registro para todas as mídias. Juntos iremos oferecer soluções abrangentes e futuras para publicidade omnicanal. E o mais importante, a nossa plataforma não é comprometida pela propriedade da mídia, por isso podemos nos concentrar apenas em gerar resultados para os profissionais de marketing e seus parceiros das agências.”

“Nossa missão de permitir que os profissionais de marketing levem os consumidores à ação é perfeita para a visão da Mediaocean de um mundo onde os profissionais de marketing comercializam a maneira como os consumidores consomem”, disse John Nardone, CEO da Flashtalking. “Ao longo dos anos, desenvolvemos a plataforma mais confiável e independente para impulsionar a relevância da publicidade e aprimorar o desempenho da campanha. Juntas, nossas equipes e tecnologia complementar irão ajudar as marcas a ter sucesso em um futuro dominado pela mídia convergente e ancorado na resolução de identidade sem cookies.”

“Com a nossa contínua inovação, é essencial que tenhamos uma tecnologia que nos permita atender ao momento para os consumidores”, disse Deborah Wahl, CMO da General Motors. “É encorajador ver empresas como a Mediaocean e a Flashtalking se unirem para atender ao imperativo da publicidade omnicanal. A indústria precisa de um ator neutro e independente no ecossistema para permitir a convergência dos meios de comunicação”.

“A combinação da Mediaocean com a Flashtalking sinaliza um marco crítico em um momento em que a indústria avança em direção a soluções abertas e interoperáveis”, disse Paul Gelb, Chefe de Ativação Digital e Investimento da Bayer. “Uma das maiores oportunidades na mídia moderna é conectar a tecnologia ao planejamento, compra, veiculação de anúncios e otimização criativa. Com a Flashtalking, a Mediaocean melhorou sua proposta de valor potencial para a publicidade omnicanal.”

A aquisição da Flashtalking pela Mediaocean se baseia em uma parceria que as empresas lançaram em 2018 para incorporar os dados de veiculação de anúncios ao fluxo de trabalho do comprador de mídia. A nova empresa irá representar uma plataforma de tecnologia de publicidade com mais de US$200 bilhões em gastos de mídia anualizados e mais de 1 trilhão de impressões mensais de anúncios. No início deste ano, a Mediaocean anunciou o novo paradigma do seu produto que une as soluções de inteligência, gerenciamento e finanças de mídia. A transformação do produto da empresa e a ênfase na cultura foram reconhecidas com os prêmios Customer’s Choice designation from Gartner Peer Insights1 e Best Places to Work by Ad Age (Designação Preferida do Cliente pela Gartner Peer Insights e Melhores Locais para Trabalhar por Idade do Anúncio).

A indústria de publicidade mundial é um mercado de US$700 bilhões 2 que está passando por grandes transformações devido à mudança de hábitos de consumo e expectativas de privacidade. Isso resultou na ascensão da CTV e dos ecossistemas fechados, nos quais a Mediaocean fez um grande investimento com a aquisição da 4C em julho de 2020 e, agora com a Flashtalking, irá aprimorar suas melhores soluções da classe. A união das duas empresas irá viabilizar uma série de propostas de valor inovadoras para anunciantes e agências:

  • Planejamento e medição unificados da mídia tradicional e digital, incluindo vídeo entre canais
  • Otimização de campanhas em voo por meio de recomendações e automação orientadas por IA
  • Personalização criativa com base em dados na web aberta e em ecossistemas fechados
  • Resolução de identidade flexível para permitir alcance omnicanal em um mundo sem cookies, bem como conformidade com a privacidade com CCPA e GDPR
  • Insights e análises avançados da marca quanto ao impacto da mídia nas conversões em vendas

Os termos da transação não foram divulgados. A aquisição deverá ser finalizada no terceiro trimestre de 2021.

J.P. Morgan Securities LLC atuou como consultor financeiro exclusivo da Flashtalking e Travers Smith LLP e Goodwin Procter LLP como seus consultores jurídicos.

Sobre a Mediaocean
A Mediaocean é a plataforma de missão crítica para a publicidade omnicanal. Com mais de US$200 bilhões em gastos de mídia anualizados gerenciados com o seu software, a Mediaocean conecta marcas, agências, mídia, tecnologia e dados. Usando IA e tecnologia de aprendizado de máquina para controlar investimentos de marketing e otimizar os resultados das empresas, a Mediaocean capacita campanhas de planejamento, compra e venda, análise, faturas e pagamentos. A Mediaocean emprega 1.200 pessoas em 20 escritórios globais e faz parte do portfólio da Vista Equity Partners. Visite www.mediaocean.com para mais informação.

Sobre a Flashtalking
A Flashtalking é a principal empresa global de servidores de anúncios primários independentes e de tecnologia de análise. A empresa usa dados para personalizar a publicidade em tempo real, analisar independentemente sua eficácia e permitir a otimização para impulsionar um melhor engajamento e retorno sobre os gastos de marcas globais sofisticadas. A plataforma da Flashtalking lidera o mercado com produtos e serviços inovadores para garantir a relevância criativa e insights acionáveis em todos os canais e formatos, alimentados pelos exclusivos rastreamento sem cookies, orquestração de dados e análise avançada. A Flashtalking apoia os clientes no ponto de inflexão onde os dados, e a medição criativa personalizada e imparcial se cruzam com a experiência, o serviço e um ecossistema profundo de parceiros para impulsionar o marketing digital de sucesso. A empresa faz parte do portfólio da TA Associates.

Contato com a Mídia
Aaron Goldman
CMO, Mediaocean
Press@mediaocean.com

1 O prêmio Gartner Peer Insights Customers’ Choice representa a opinião subjetiva de análises, classificações e dados individuais do usuário final aplicados em relação a uma metodologia documentada; não representa a opinião nem uma recomendação da Gartner ou de suas afiliadas. A Gartner não recomenda nenhum fornecedor, produto ou serviço descrito nas suas publicações de pesquisa e não recomenda que os usuários de tecnologia selecionem apenas os fornecedores com as classificações mais altas ou outra designação. As publicações de pesquisa da Gartner consistem na opinião da empresa de pesquisa da Gartner e não devem ser interpretadas como declarações de fato. A Gartner se isenta de todas as garantias, expressas ou implícitas, com relação a esta pesquisa, incluindo quaisquer garantias de comercialização ou adequação a uma finalidade específica.
2 Fonte: eMarketer Worldwide Total Media Advertising Spending, 2021